Commentary

I sometimes wonder if there isnt an insurance executive or two who ponders whether the industry struck a Faustian bargain when it agreed to partner in the Write-Your-Own program.

Weve written quite a bit over the past year about direct writers and how insurers are not necessarily looking to get rid of the middle man in the insurance deal, but are seeking alternate ways to deliver products and communicate with their customers.

Retention and growth top the list, according to a recent study. Do you agree?

Price is often a primary factor in purchasing as well as claims decisions, but does it override good sense?

Insurance is wound within the Alex Rodriguez-Yankees story and I love every minute of it.

How might a direct writer of small-commercial lines get the attention of prospects and close a sale without having agents or brokers to make their case?