When looking at the price of ads on the social media platforms, keep in mind that your overall return on investment is more important than the cost of the ad.

Selecting and implementing a new AMS should not be taken lightly. Here are 11 reasons to get started.

An agency management system is the largest technology expense for virtually any agency regardless of the particular vendor or platform. When these systems are well managed, they help your agency maximize internal productivity and provide a better customer experience.

When well managed, an agency management system can help maximize internal productivity and provide a better customer experience. Unfortunately, these systems are not used to their full capacity.

My father-in-law drilled this mantra into me during my early years in the insurance business: The sale is not final until the check clears the bank. Getting paid for the insurance policies an agent sells is a crucial part of running a successful insurance business.

The insurance industryboth companies and agentsneeds to create a way for customers to pay for their policies using their preferred payment method.

Insurance agency marketing and sales are being transformed, and customer expectations are driving the change. Yet consumers still want to buy from people they know, like and trust. Independent agents can take advantage and grow their agencies if they think differently about the customer lifecycle through these nine ways

Blend technology and tried-and-true sales methods to meet customer demand like never before