The pairing of service and technology hasn't changed since that time nor, I suspect, will it ever change. What has changed is the level of technology and the intensity of customer demand and expectations.
Much of President Obama's focus these past several months has been on healthcare reform and the idea that we can cut wasted spending with greater efficiencies to healthcare.
Have you ever taken some clients out for golf? Do you periodically send your customers and prospects newsletters that offer tips on safety, ways to save on premiums or information on new products? Well, that's all social networking.
Do you remember the 1964 World's Fair in New York City? I remember being a wide-eyed 10-year-old boy walking through the many different pavilions with images of "The Jetsons" dancing in my head.
Twitter, tweets, tweeters (or twitterers, rhymes with widowers, which is ironic because obsessive users can make their loved ones feel abandoned) are just some of the words used to describe this latest rage.