Sales & Marketing

Become a fan of AA&B on Facebook

For many, social networking seems complicated, mysterious, intimidating and even a bit scary.

In the classic film "Cool Hand Luke," the lead character got a lot of grief for a "failure to communicate." The same can be said for producers who don't communicate with their customers. Here are some tips on how to protect yourself and your agency.

Tyler, Texas, located 100 miles southeast of Dallas, boasts picturesque antique shops, mom-and-pop specialty stores and charming brick streets.

In September's article, I challenged you to create 60 or so questions to use as basic preparation tools for beginning the sales process.

Agents are boiling over with frustration at carriers who are focused entirely on growth regardless of loss ratio.