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Smart home programs can be a key differentiator for an insurer looking to compete beyond price. Here are some tips to get a program started.
Millennials, known for their digital-savvy preferences, are helping spur the adoption of smart home technology, with forecasts predicting that 48% of U.S. households will use smart home devices by 2025.
The smart home insurance market has transformed in recent years, and it's clear that a one-size-fits-all approach no longer works.