International travel has now come full circle from the lockdowns, business closures and anemic tourism activity that characterized the pandemic era.

Global tourism returned to 96% of pre-pandemic levels during the first half of 2024, according to the World Tourism Barometer published by the United Nations. Researchers determined that:

“International tourism is on track to consolidate its full recovery from the biggest crisis in the sector’s history,” UN Tourism Secretary-General Zurab Pololikashvili said in a September 2024 statement about the travel trends. “The ongoing rebound comes despite a range of economic and geopolitical challenges, highlighting the strong demand for international travel as well as the effectiveness of boosting air connections and easing visa restrictions.”

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Elana Ashanti Jefferson

Elana Ashanti Jefferson serves as ALM's PropertyCasualty360 Group Chief Editor. She is a veteran journalist and communications professional. Reach her by sending an e-mail to [email protected].

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