Navigating risks and choosing coverage for business insurance this summer

The right insurance for ice cream and food trucks, camps and special events.

Policies for ice cream and food trucks are designed to provide protection without unnecessary coverage. (Credit: Monika Kozak/NYLJ)

With summer in full swing, businesses like camps, ice cream trucks and special events are at their peak, offering an array of seasonal services and products.

However, summer activities come with unique risks and liabilities that require careful planning and comprehensive insurance coverage. Without the right planning, these businesses risk significant financial repercussions​​—from accidents to property damage and beyond.

Ice cream and food trucks need protection against vehicle accidents and product liability issues; summer camps face risks like injuries during recreational activities, property damage and liability issues related to campers or camp staff, and festivals and concerts need help with complex logistics and crowd-related risks.

Helping clients find the right insurance coverage mitigates these risks and provides peace of mind, allowing business owners to operate smoothly and safely throughout the summer.

“Despite industry challenges, we can still find markets for these businesses. By understanding clients’ needs and educating them on solutions, we can provide comprehensive coverage and highlight options they may not have considered. Whether they decide to move forward or not, it’s important they never find themselves saying, ‘I wish I knew this existed,’” said Joe Cooney, Trusted Choice independent agent and senior insurance advisor at Coverlink.

Here are three summer businesses that need help navigating challenges this summer:

Ice cream and food trucks

Policies for ice cream and food trucks are designed to provide protection without unnecessary coverage. Insuring ice cream and food trucks can be tricky due to the high risk of accidents, health and safety concerns, and specialized coverage needs.

In addition to standard general liability and commercial property coverage, clients should consider the following:

Summer camps

Sports and sleepaway camps often feature high-risk activities. Common claims include heat-related illnesses, injuries from sports activities and property damage from severe weather.

Important coverages to consider include:

Special events

Concerts, festivals and other events involving multiple vendors, temporary setups, various performers and large crowds present significant risk exposures.

Protections to discuss with your clients include:

Key Considerations

Across insurance types, here are key points to address with each client:

The power of a knowledgeable and empathetic agent

Agents can be most effective when they comprehend all aspects of the summer business their client is seeking coverage for. By understanding the specific coverages needed for ice cream and food trucks, summer camps and events, business owners can ensure they are protected against potential liabilities, allowing them to focus on delivering enjoyable experiences for their customers.

“A lot of times, small business owners juggle many hats,” added Cooney. “This often leads to neglected areas. It’s crucial to educate them on important insurance aspects, including rates and how oversights can backfire on their business, even with coverage in place.”

As you guide your clients, also crucial is communicating with empathy, as well as going the extra mile in message preparation — which are measures that go a long way in strengthening your client relationships and ultimately helping clients make smart coverage decisions.

Carla McGee

By offering such guidance, agents can provide invaluable insights and customized coverage options to ensure businesses are adequately protected during the summer and months ahead.

Carla McGee is AVP of Big “I” Alliance Blue, a Big I member-only market access program. Licensed in property & casualty for over two decades, Carla specializes in commercial lines with concentrations in professional liability, executive risks, cyber liability, and surplus lines. Insurance designations include RPLU and ACSR. Carla.McGee@iiaba.net

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