As cyber incidents become more frequent and costly to manage, so are cyber insurers upping their game to deliver more innovative and effective policies. (Credit: Den Rise/Shutterstock) As cyber incidents become more frequent and costly to manage, so are cyber insurers upping their game to deliver more innovative and effective policies. (Credit: Den Rise/Shutterstock)

"How much is it going to cost?" 

I'm willing to bet that's one of the first questions that insurance clients ask when it comes to buying new coverage or renewing an existing policy, whether general liability, commercial property or more complex protection such as cyber insurance.

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