To effectively engage and retain Gen Z professionals, organizations must appreciate the importance of implementing recognition programs that cater to their needs and aspirations. Photo: Nuthawut/Adobe Stock
In the final article of this series, we will link the career and learning paths with their associated curriculum and community-building capabilities to showcase the power of recognition. The series has had a major focus on new entrants to the insurance industry — specifically Generation Z (Gen Z). Born between the mid-1990s and the early 2010s, Gen Z represents the newest generation to enter the workforce, bringing with them unique perspectives, expectations and motivations.
To effectively engage and retain these young professionals, organizations must appreciate the importance of implementing recognition programs that cater to their needs and aspirations and celebrate successes. Think of recognition as the final feedback loop — acknowledging the efforts colleagues have experienced on the job, in training, supporting clients and in performance. Recognition programs should be transparent and standardized so they are publicly visible, understood and appreciated.
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