"Winning business awards from credible third parties can go a long way in solidifying your reputation as a trustworthy brand that delivers," according to a blog post published by the Clover. "Winning business awards from credible third parties can go a long way in solidifying your reputation as a trustworthy brand that delivers," according to a blog post published by the Clover.

There are many reasons that insurance businesses and leaders might shy away from applying for professional awards, according to Science magazine. Fear or discomfort with the prospect of losing, talking oneself out of the benefits of healthy competition, imposter syndrome, and a lack of awareness are all factors that may hinder professionals from seeking out much-deserved recognition.

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Elana Ashanti Jefferson

Elana Ashanti Jefferson serves as ALM's PropertyCasualty360 Group Chief Editor. She is a veteran journalist and communications professional. Reach her by sending an e-mail to [email protected].