The right technology offers one system that can automate manual processes, provide greater efficiency and productivity and enable team collaboration so brokers can overcome barriers to success and focus on building stronger relationships with carriers and customers. (Lagunov/Adobe Stock) The right technology offers one system that can automate manual processes, provide greater efficiency and productivity and enable team collaboration so brokers can overcome barriers to success and focus on building stronger relationships with carriers and customers. (Lagunov/Adobe Stock)

Insurance brokers catching wind of the newest technology trends around automation and artificial intelligence (AI) may see new digitalized insurance platforms as a threat. But they should recognize the opportunity of this new technology to power a new generation of tools that will not replace brokers but instead will support them in taking their business to the next level.

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