Personalization is a very timely tactic. (Photo: thodonal/Adobe Stock)
The world of property and casualty insurance sales has radically changed since in recent years. Trends that were already gaining speed before the pandemic have been fast-tracked: Consumers have massively adopted digitization, and companies have invested in digitizing interactions that were previously face-to-face. Data evolution has followed suit, with connected vehicles generating more and more data about our roads and how we drive.
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