Insurance technology (Insurtech) concept and businessman pressing on text with virtual screen. Insurtechs that are focused on agents can not only deliver information on the business the carrier wins, but also the ones that they lost or the opportunities they weren't even considered for. (Credit: Shutterstock)

Putting a puzzle together when you're missing half the pieces won't reveal the complete picture. The same can be said for carriers who are only using the data from their own systems to decide what areas of commercial insurance they want to pursue and which agencies they should partner with.

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