More than 80% of the global population now uses a smartphone, according to cell phone retailer bankmycell.com. As smart phone and connected device use has grown, so too has consumer reliance on mobile apps that streamline their purchases and financial matters. It follows that auto insurance customers now demand the same level of convenience and functionality from an insurer's mobile app as they experience using digital tools within any other sector. Coverage.com recently looked at auto-insurer mobile app functionality and determined that not all insurance apps are created equal. The slideshow above illustrates the best auto insurance mobile apps in 2021, according to research conducted by Coverage.com. In general, digital experience experts report that highly rated mobile apps have the following characteristics: |
- They boast a great user experience.
- They load fast and perform well.
- They are "extremely helpful" and provide easily accessed customer support.
- They quickly adapt to user needs.
- They are compatible with various mobile platforms.
See also: |
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Elana Ashanti Jefferson
Elana Ashanti Jefferson serves as ALM's PropertyCasualty360 Group Chief Editor. She is a veteran journalist and communications professional. Reach her by sending an e-mail to [email protected].
