Whether organizations are developing their own intellectual property (IP) or licensing the use of IP from others, there is a growing focus on how intangible assets can be monetized. (Copyright Karl Dolenc, Beholdingeye.com/free use image/ALM Media archives)
The commercial upheaval caused by COVID-19 has prompted businesses in many sectors to analyze their existing revenue streams and explore how and where they might create new ones.
One area that has come under particular scrutiny is intellectual property (IP), with companies investigating whether there is scope for them to get more value from their existing IP portfolio.
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