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Specialization can be a key differentiator for an agent or broker in a competitive P&C insurance market. However, building a brand as a niche expert has its share of hurdles. You may face challenges from finding new clients and establishing the right industry relationships to serve your niche to building knowledge within the chosen market.

Join this complimentary webcast to discover insights on the building blocks and tools needed to achieve long-term success in niche insurance. You will learn:

• How to identify a niche
• Best practices for establishing expertise in a niche and building your practice around it
• Tips for marketing to a specialized and targeted audience

REGISTER NOW! (Not able to attend? We recommend you STILL REGISTER – you will receive an email with how to access the recording of the event)

Panelists and Sponsor:

	Michael Herzak II | Vice President | Insurance Systems Group, Inc.
	Brook McGuire | Strategist | Safeco Insurance
	Rachael Rizzi | Vice President of Risk Management | Branch Benefits Consultants
	Drew Tewksbury | Director of Sales and Marketing | McGowan Allied Specialty Insurance
	Heather A. Turner | Managing Editor | NU Property & Casualty Group