If your clients are feeling swamped with flood insurance information, please join us during the"Back To School: Educating Your Clients on Flood Insurance" Twitter Chat on August 24 at 12 PM EST.
According to a 2019 Verisk study, less than 5% of U.S. homes have any flood insurance, even as nearly 50% of U.S. homes are at moderate to extreme risk of flooding. The most recent Neptune Consumer Survey of Flood Awareness paints a bleaker picture: Sixty percent of respondents believed their homes were at "low to no risk" of flooding, while one in three respondents believes their home is "not in a flood zone" and 33% of homeowners don't even know what flood zone they are in.
"The industry must increase its focus on educating consumers, real estate agents, lenders, and anyone involved in residential properties," says Jim Albert, chairman and co-founder of Neptune Flood in St. Petersburg, Florida.
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Richard Binder
Richard Binder, based in New York, is part of the social media team at ALM. He is also a 2014 recipient of the ASPBE Award for Excellence in the Humorous/Fun Department.
