"It can be pretty time consuming to have a really good social media presence, so agents appreciate carriers who give them easy access to value-added content," said Yana Udaltsova at American Modern Insurance Group. (Photo: Adobe Stock)
More and more insurance agents are turning to social media platforms for viable streams of new business. But agents new to digital marketing sometimes struggle with how to get their social media strategy off the ground.
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Heather A. Turner
Heather A. Turner is the managing editor of ALM's NU Property & Casualty Group. She can be reached at [email protected].
