Auto insurers that partner with original equipment manufacturers (OEMs) will likely have to pick up the tab and bear the financial burden of the insurance policies. (Photo: Paul Sancya/AP Photo)

The recent announcement of General Motors' (GM) return to auto insurance with the launch of its usage-based insurance program, OnStar Insurance (delivered with American Family Insurance), didn't come as a surprise in most circles. Back in 2007, GM discontinued a venture into auto insurance due to the financial climate — the Great Recession — and doubts of whether auto insurance customers would actually purchase coverage from original equipment manufacturers (OEMs).

Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader

Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.