Video communication is the channel of choice for tech-savvy Gen-Z and millennials (42% of the U.S. consumer population) and is not a fleeting trend. (Photo: Kate Kultsevych/Shutterstock.com)
By now, insurance executives are highly aware of consumers' rapidly rising expectations for high-quality customer experiences, what we call internally the era of "digital must." Digital is no longer a nice to have, but a "must-have." The good news, however, is that with 74% of executives expecting their customer experience budgets to increase, insurers finally have the ability to create these modern customer-facing experiences.
Recommended For You
Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader
Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
- Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
Already have an account? Sign In Now
© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.