Policy simplification is a first step toward a customer-centric insurance business model. (Shutterstock) Policy simplification is a first step toward a customer-centric insurance business model. (Shutterstock)

Across commercial property and casualty (P&C) insurance segments — small commercial, middle market, large commercial, and assumed reinsurance — there is an opportunity to break away from the fabric of traditional P&C insurance and develop truly customer-centric value propositions.

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