In the 2020s, insurers face a broader and more daunting array of challenges than their predecessors did a century ago. (Photo: Shutterstock) In the 2020s, insurers face a broader and more daunting array of challenges than their predecessors did a century ago. (Photo: Shutterstock)

In the 1920s, a plague of careless city drivers sent insurance rates soaring for small-town and rural car owners. That imbalance created opportunity, and a few sharp-eyed insurance entrepreneurs created State Farm, Nationwide and USAA to capitalize on it.

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