According to the Pew Research Center, nearly 10,000 baby boomers retire each day in the U.S., and about 25% of them leave positions in the insurance and financial services sector. (Photo: Shutterstock)
For years, Anita Nevins watched as insurance-industry conferences and events suffered from dwindling attendance. "[It was] a struggle to get agents and brokers out of their offices," she recalls. Around 2009, the founder and CEO of Direct Connection Advertising & Marketing found a savvy solution to reach office-bound insurance professionals by venturing into the virtual event space with the creation of Spark Online Events.
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Heather A. Turner
Heather A. Turner is the managing editor of ALM's NU Property & Casualty Group. She can be reached at [email protected].
