Insurers must shift their strategies to differentiate on trust, financial health, and more holistic and personalized value propositions. (Photo: Shutterstock)

According to EY NextWave Consumer Financial Services research, insurers must shift their strategies to differentiate on trust, financial health, and more holistic and personalized value propositions. In fact, our findings lead us to conclude that shifting trust dynamics will prompt the movement of $11.3 trillion in assets during the next five years.

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