Today's customers expect you to exceed their expectations.

The final piece in the on-demand puzzle for commercial carriers is how to provide business owners with a superior customer service experience. As reported by the Boston Consulting Group, the three critical dimensions of customer satisfaction in insurance are transparency, quality, and speed. For a commercial carrier to attract and retain customers, they need to be able to:

- - - - Ensure that the buyer understands where they are in the insurance process, i.e., purchase, policy change, renewal, or making a claim.
      - Create a seamless buying process with zero errors, which includes the secure transmission of data and accurate rates.
      - Respond quickly to customer questions and let customers view policy documents in real time.

A major component of customer satisfaction is the ability to provide quick responses to questions and decreased time from application to bind. Most commercial insurance customers don't expect real-time processing. However, they are increasingly beginning to expect a turnaround time from application to bind that can be measured in hours, not days. If your insurance company isn't able to provide that, your customers are likely to look elsewhere for one that can.

Special Reports /

The future of business insurance is on-demand

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