Bringing change within any organization is hard to achieve. Arguably the larger the company, the more complex and difficult it is. Add to that geographic and cultural differences, and it muddies the water further.
Change encounters roadblocks. From the reticence of employees to change their working practices, to the difficulty of getting boardroom support on new market opportunities or ideas developed… change is challenging.
|A matter of survivial
So why should we persevere? Because it is a matter of being relevant, competitive… and even ensuring survival.
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