In one of the most comprehensive studies of independent agents in the U.S. ever completed, NU, the National Association of Professional Insurance Agents (PIA) and Flaspöhler, part of NMG Consulting, joined forces to conduct the 2017 Independent Agent Survey — a project whose findings provide revealing insight into the demographics, books of business and industry challenges of independent Property & Casualty insurance agents, as well as their most highly rated carriers.
When it comes to agency technology, many of our survey respondents told us that keeping up with the latest innovations can be a tricky process, and at times cumbersome. We asked them what devices their agency uses/allows, particularly whether smartphones were used to conduct agency business.
We also asked producers whether they had a presence on social media, and the results tell us that there is room for improvement in that area. See the results below.
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