Customer satisfaction is an important ingredient for any successful business.
A new survey has found that the single most critical factor between a customer and a commercial insurance broker is the quality of advice and guidance provided. For commercial insurers, the same study concluded that the more profitable the book of business an insurer has, the greater the likelihood that the insurer will also have high levels of customer satisfaction.
The J.D. Power 2016 Large Commercial Insurance Study, now in its third year, was conducted in conjunction with RIMS, the not-for-profit organization with a membership of more than 11,000 risk management professionals located in more than 60 countries.
Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader
Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
- Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.