It has been said that the definition of insanity is doing the same thing over and over again and expecting a different result.
One form of referral insanity is using outdated methods. Managers and trainers often teach what worked for them, but only produce mediocre results in this new world where we need to blend the analog side of referrals with the digital side.
Getting referrals is simple, but not always easy. There are five insanely common and easy-to-make mistakes that so many people are making in their efforts to boost referrals and introductions. Here's what not to do:
|1. Not being as referable as you think you are.
Are you referable? How do you know? You're getting referrals without asking for them. Do notice when your prospects and clients make value-recognizing statements, so you can leverage the value you bring into introductions to others?
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