Everyone appreciates companies and people that are easy to work with — a pleasant experience builds loyalty and trust.
With homeowners' insurance premiums remaining stable, insurers are focusing on the customer experience to differentiate themselves from the competition, according to the J.D. Power 2016 U.S. Home Insurance Study.
On average, customers report an annual premium charge of $1,186 for homeowners' insurance in 2016, remaining relatively unchanged over the past few years.
|Customer satisfaction more important than ever
The shift in insurers’ strategic priorities has resulted in a significant increase in satisfaction, according to Costa Mesa, California-based market research company J.D. Power. Overall customer satisfaction with homeowners' insurers is 804 (on a 1,000-point scale), a 17-point increase from 2015.
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Jayleen R. Heft
Jayleen Heft is the digital content editor for PropertyCasualty360.com. Contact her at [email protected].
