Google provides some great tools for insurance agency marketers, most of which are free.
Some of these tools are well known, while others may come as a surprise to producers and agency marketers. These tools are easy to find on Google just by Googling them, but some links are included below to help you get started.
These tools aren't ranked in any particular order. That said, every insurance agency and broker probably should have Google Analytics loaded on their site, even for those using platforms such as HubSpot.
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