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Time to start marketing like it's 2016

Top financial professionals are beginning to realize the power and the impact social media can have on their professional brand.

By Nate Isaacson | Updated on March 23, 2016
Top insurance professionals are beginning to realize the power and the impact social media can have on their professional brand. (Image: Shutterstock)

Many financial professionals have said to me over the past several years, “My clients don’t use LinkedIn or Facebook so I don’t need to be on it” or “I don’t need to use social media for business as I get all of my clients through client referrals.”

Is social media for every financial professional in the industry? The answer is no, but for the vast majority the answer should be: “Yes, social media is for me”. Even now, top financial professionals are beginning to realize the power and the impact social media can have on their professional brand.

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