National Underwriter Property & Casualty Editor-in-Chief Shawn Moynihan talks with Patricia A. Borowski, senior vice president of the National Association of Professional Insurance Agents (PIA) about the biggest challenges for agents in 2016, how agents can better coordinate with carrier systems, and why the supposed demise of the independent agent has been greatly exaggerated.
Q: Every year, some consultant or analyst predicts the demise of the independent agent. What do you say to that?
True, but this time around, we're also seeing research speaking to the need for keeping well-qualified professional insurance agents in the mix. In part, when you say to consumers, "Would you rather work with the carrier directly yourself, or would you rather work with your local independent insurance agency that then works with the carriers," still today, for personal or commercial lines, across all demographic groups, 80% to 90% say "agent."
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