Your brand is a lot more than just your business name, the logo and your website. Brand is really defined by the experience that consumers, customers and other stakeholders have when they come in contact with your business in any format, at any time.
When you couple that with the movement to a “mobile first” business strategy, then you can understand how important your mobile footprint is in building a successful agency.
The experience people have on their phones when encountering your business is quickly becoming their primary contact. You need to make sure it's the best experience it can be.
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