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Google Compare and the insurance industry: Threat or opportunity?

Google Compare wants to partner with insurance carriers, not replace them, says CEO Nicolas Weng Kan.

By Rosalie L. Donlon | Updated on December 04, 2015

The most important thing that Nicolas Weng Kan, CEO of Google Compare, told an audience of insurance professionals today is “Google Compare is not becoming an Auto insurance carrier.”

Speaking at the Annual Insurance Executive Conference held in New York City, Weng Kan said that Google wants to partner with carriers to make the buying experience better for the consumer while delivering more qualified leads to carriers, agents and brokers.

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