Rarely do I come across colleagues and peers who entered their university years intent on pursuing careers in insurance.

Yet most of the people I work with on a daily basis have spent many years — or even decades — in the industry.

We are successful at retention, but struggle to recruit the talented young professionals critical to the future our business. With millennials projected to comprise more than half of the overall workforce by 2020, it is more important than ever to focus on bringing young talent into our industry.

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