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J.D. Power releases new auto claims satisfaction study

Gen Y shows improvement, seniors still happiest

By Patricia Harman | Updated on October 26, 2015

Things are looking up when it comes to how millennials feel about the auto claims process following an accident. In the latest J.D. Power 2015 U.S. Auto Claims Satisfaction Study, claimants born between 1977-1994 (Gen Y) showed some improvement in terms of overall satisfaction with the claims-filing process, moving from 819 in 2014 to 827 in 2015 based on a 1,000-point scale. The number of Gen Y claimants also grew from 28% in 2014 to 33% in 2015.

However, Gen Y claimants are still less satisfied with the claims process in comparison to other age groups. Gen X customers (born 1965-1976), who comprise 20% of claimants, showed a marked improvement, jumping from 847 last year to 855 this year. Pre-Boomers (born before 1946), are still the most satisfied claimants, but experienced a drop in satisfaction, falling 17 points from 911 in 2014 to 894 in 2015.

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