With more than 300 million users logging in each month and over 80 million photos uploaded every single day, Instagram is a social force to be reckoned with.

Instagram is a photo-sharing social platform where each user has a profile and can upload photos (plain or stylized) for followers to view, enjoy, like, and comment. It may seem like a simple photo sharing site, but many businesses and advisors are using Instagram to their benefit.

One of the main keys to Instagram's marketing potential for businesses is the fact that it is, first and foremost, a mobile application. If you’ve kept up with any of the social media trends around the Web, you know mobile is important.

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