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Coverage checklists improve customer service, sales

Don't be a fool. Make this April the month you seize the checklist. E&O claims analysis has shown conclusively that the regular application of coverage checklists is a key driver of better coverage recommendations, higher sales, increased revenues and lower E&O exposure for the agency.

By Chris Amrhein | Updated on April 01, 2015
E&O claims analysis has shown conclusively that the regular application of coverage checklists is a key driver of better coverage recommendations, higher sales, increased revenues and lower E&O exposure for the agency (Shutterstock/Andrey_Popov)

It’s April! Spring has sprung, the smell of fresh flowers wafts through newly opened windows, and every baseball fan’s team still has a shot at the pennant. Perhaps the latter is the true origin of “April Fools?”

Ah, if only all fools were merely captives of sports daydreams. Unfortunately, it appears there are far more fools than suspected lurking within our own industry.

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