Young adults born in the 1980s or 1990s—known as the Millennial generation, or Generation Y—are having a big impact on cultural trends, including renters insurance purchases.
Tech savvy and in a hurry
"Tech-savvy Millennials are truly leading the charge in reshaping how we secure and protect our valuables and possessions when renting," said Brian Richards, Renters Insurance Expert at Protect Your Bubble, a national provider of renters insurance with custom insurance packages. "Millennials want to trust that their belongings are protected, but they want the process of protection to take as little time as possible and do it through online channels."
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Jayleen R. Heft
Jayleen Heft is the digital content editor for PropertyCasualty360.com. Contact her at [email protected].
