The insurance industry has embraced technology in its attempts to make purchasing and managing claims easier for its customers. Now adjusters are coming online as well.
The number of mobile devices are expected to surpass the world's population in 2020 by a towering 4 to 1 ratio, and insurers have turned to native apps, gaming and informational mobile websites to help cull more customers to their business.
"The one that can jump ahead of the path is the one that's going to be more what I call 'technovative' and appears to be more innovative and technologically advanced," said Dr. Kit Yarrow, author of Decoding the Consumer Mind, in a former interview with PC360.
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