The insurance and risk management industry announced the launch of a collaborative initiative dedicated to the education of students and young professionals about the industry and career opportunities.

The program, MyPath: Insurance, is supported by dozens of the nation's top insurance and risk management organizations, powered by the Institutes and its affiliates, the Griffith Insurance Education Foundation, the CPCU Society and the CPCU-Loman Education Foundation.

The multi-faceted program will work to attract top talent through its engagement-driven website and millennial-facing advertising campaign.

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