(Bloomberg) — International Business Machines Corp. is putting its Watson natural-language technology to the test with consumers on a wide scale for the first time.
On the website of financial-services firm USAA, military customers will be able to use IBM's tool to ask questions and seek advice on transitioning back to civilian life. Famous for being a "Jeopardy!" game-show champion, Watson analyzes information and can answer questions in conversational English.
The USAA deal gives IBM its biggest test yet of whether consumers will embrace Watson, a technology that's become a bigger focus of the company's investments and marketing. IBM sees data analytics tools like Watson as a source of growth to counter declining demand for hardware that has led to nine straight quarters of falling sales.
Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader
Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
- Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.