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8 ways to prepare agencies and carriers for the digital revolution

The insurance industry must recognize and adapt to today's digital disruption. Agencies and carriers that fail to do so will be left behind as customers turn to digital businesses.

By Melissa Hillebrand | Updated on July 14, 2014

In nearly every industry, business leaders are searching for their organization’s place in the digital landscape. A digital business is more than using social media or offering mobile applications. A digital business succeeds by staying ahead of the curve and reinventing itself to differentiate it from competitors.

The insurance industry is not exempt from this transformation, and it lags behind other industries. Agencies and carriers who fail to recognize the digital disruption will be left behind, as customers will turn to those companies that support their business priorities, and improve customer experience and operational efficiency.

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