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It’s hard to ignore the talk around the commoditization and disintermediation of personal lines insurance and its implication of the slow but inevitable demise of the personal lines agent. Consumers’ expectations are pushing insurers to provide on-demand, online and mobile underwriting platforms and service solutions. The growth in the direct channel has been phenomenal and will likely continue. Comparative raters, increasing advertising budgets and sophisticated technology has made buying and selling on price rather than value a major focus in recent years, especially in auto. Recommended Stories
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Filling the Middle-Market Life Insurance Gap in America
The mid-market life insurance segment holds tremendous potential, with 39% of consumers planning to buy life insurance in the next year (1). This white paper explores the unique opportunities for you to scale your mid-market segment and drive sustainable growth.
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Learn about the more complex rules and regulations under the TCPA and DNC so your organization can avoid devastating fines, loss of consumer trust, possible litigation, and more. Download the comprehensive guide now!
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