Customer centricity is the wave of the future for property & casualty insurance, but many carriers have yet to catch up with their competition. In this version of Virtual Viewpoint, we ask Denise Garth, the executive vice president of strategic marketing and industry relations, and global head of market strategy for Innovation Group North America, whether insurers have become customer centric and what steps they need to accomplish to move in that direction.

Garth: For businesses, it all comes down to one thing…satisfied customers. Without them, it’s time to shut the doors. But, today’s customers are harder to connect with, predict, and serve effectively. They are on the phone, online, and ready for action. But, are insurers?


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2024 ALM Global, LLC. All Rights Reserved.