Most of us are caught up in the everyday duties of our job and fail to spend much time detailing a strategy for the future. We know that being strategic is imperative to determine the course we are headed, but determining that direction and taking the steps to reach that point don't always co-exist.

Change is one of the few things that we can rely on in the insurance industry today and a leading insurance technology professional believes the direction his company is headed involves how they deal with consumers.

“The most exciting thing [about the future] in my mind is creating customer experience that is substantially better than anything we've done in the past,” says Peter Settel, senior vice president and CIO of Homesite Insurance. “Customers are going to judge us not based on who is the best insurance company or who creates the best experience, but if customers are working with Google products, or Apple products, or Amazon products, they are going to look at what those companies are creating to achieve the best customer experience overall.”

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