One of my favorite song lyrics (and good luck figuring out who actually said it first) goes, “Everybody wants to go to heaven, but nobody wants to die.” The more I read and discuss data and analytics with insurers and analysts the more I am reminded of this lyric.

There can't be an insurer alive who doesn't want—or need—some type of analytics solution, whether it is for underwriting, claims or even billing. But it takes a fearless insurer—one not afraid to tackle the near impossible (or at least the very difficult)—to begin the necessary work on their data to enable the analytics tools.

I recently asked some smart people what insurers need to do to improve data quality so they could gain some benefits from the analytics and business intelligence tools available to them. We'll publish several opinions on this topic later this week, but I wanted to share one of them with you.

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