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What's That Injury Really Worth?

With bodily injury demands, adjusters analyze a deluge of information to determine fair value, liability and potential fraud.

By Christopher Tidball | Updated on February 12, 2013

We see it time and time again: Stacks of papers piling up on claims adjusters’ desks in the form of bodily injury (BI) demands from attorneys for injuries supposedly sustained as the result of an auto accident. Of course, the attorney’s client is never at fault, and most certainly the alleged injuries are always the result of your insured’s negligence. Sound familiar?

Like a game of cat and mouse, some attorneys will try to take advantage of busy adjusters to maximize settlements for their clients, at times garnering far more than the claim may actually be worth. It should be said, however, that the tables can be turned, as attorneys are equally as busy, often necessitating the use of associates, or negotiators, to push through an even greater volume of work. Fortunately, this latter bit of information can be of invaluable assistance when evaluating and negotiating injury claims.

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