The iPhone 5 launch left consumers around the world both in love and frustrated. Many of its reviews glowed about the new form factor, improved optics and audio and updated operating system. Just as many consumers were disgruntled with the loss of the native YouTube app, the subpar Apple Maps app and the all-new charging dock connector.
Despite these issues, Apple sold 5 million of the iPhone 5 mobile devices in just the first 10 days.
Notwithstanding the power of the Apple brand, many other smartphone brands like the Samsung Galaxy S III also achieved great pick-up within the consumer market, once again underscoring the long-held belief that we are quickly becoming a mobile society.
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